Retention Marketing Experts for Sustainable Ecommerce Brands

At Thooja, we've been driving profitable growth through strategic email automation since 2020, exclusively for sustainable brands.

Who We Are

At Thooja, we are passionate about driving profitable growth for sustainable brands through strategic email automation. Since 2020, we've partnered exclusively with eco-conscious brands to nurture the planet while achieving exceptional results.

Our Mission

Our mission is to lead a global movement toward natural, organic, and eco-friendly products. We leverage our retention marketing expertise to help sustainable brands thrive in a competitive landscape, ensuring that every customer retained contributes to a greener future.

Why Partner with Thooja?

Meet Our Expert Team

Ultan O'Callaghan

Founder & Head of Operations

Ultan founded Thooja to transform retention marketing by creating streamlined processes that deliver scalable growth for ambitious brands. With a proven track record in ecommerce, he understands the nuances of driving sustainable revenue.

Olena Severyn

Email Strategist

With experience crafting retention strategies for some of the world's leading ecommerce brands, Olena develops tailored solutions that drive measurable results and enhance customer loyalty.

Matt Graux

Senior Email Copywriter & Localization Expert

Matt specializes in creating high-converting emails that resonate with French-speaking audiences, ensuring our clients communicate effectively in their customers' native language.

Tamara Zena

Lead Email Designer

Tamara leads our design team in crafting visually stunning and high-converting emails. Her designs not only captivate but also drive significant engagement.

Anne Meinecke

Email Copywriter & Localization Expert

Anne localizes our email content into German, enabling our clients to connect with their German-speaking customers authentically.

Mirish Gallero

Project Success Manager

Mirish oversees the timely delivery of all email campaigns, ensuring that our clients receive top-notch quality in every aspect of our service.

Nardu Malherbe

Email Developer

Nardu specializes in custom HTML email coding for Klaviyo, ensuring that our campaigns are both functional and visually appealing.

Julie Bancilhon

Email Copywriter & Localisation

Julie is part of our copywriting & localisation team and helps our clients communicate with their subscribers in their native languages.

Dean Jackson

Head of Email Testing

Dean ensures that every aspect of our emails works flawlessly, from link functionality to mobile responsiveness, guaranteeing a seamless experience for your customers.

Our Sustainability Commitments

We've offset approximately 45 tonnes of CO2e, supporting climate projects in Brazil, Thailand, Mexico, and India.

We set a goal to reach net zero by 2050 and surpassed it in 2021, becoming carbon-positive through our investments in climate projects.

How We Drive Your Growth

Email Marketing Automation Strategy

Email Campaign Management

We collaborate with your team to build engaging, performance-driven campaigns designed to generate revenue from day one. Every campaign is tailored to your unique audience, ensuring maximum engagement and conversions.

Email Marketing Automation Strategy

Email Marketing Automation Strategy

Automate your customer journeys with flows that run 24/7—converting leads into loyal customers without additional workload. From welcome sequences to post-purchase nurturing, we handle it all.

Email Marketing Automation Strategy

Advanced Segmentation Strategy

Leverage advanced data segmentation to reach your most valuable customers at the right time. Our proven strategies ensure that every email is highly targeted, increasing retention and customer lifetime value.

Email Marketing Automation Strategy

Email Template Design

We create eye-catching, high-converting email templates that reflect your brand identity and drive user action. Our designs don’t just look great—they get results.

Email Marketing Automation Strategy

1:1 Ecommerce Consulting

Gain access to our expert guidance as your fractional ecommerce manager. We offer hands-on consulting to identify growth opportunities, streamline operations, and scale profitably.

Email Marketing Automation Strategy

Klaviyo Account Setup & Migration

Our Klaviyo experts provide a seamless setup or migration process, ensuring your email marketing platform is optimized for growth from day one.

Join the Ranks of Industry Leaders

Are You Ready to Transform Your Sustainable Brand?

At Thooja, we empower 7-9 figure sustainable brands to achieve revenue growth through strategic email marketing. Let’s unlock new growth opportunities for your business together.